Cookies

Our Privacy Policy explains our principles when it comes to the collection, processing, and storage of your information. This policy specifically explains how we, our partners, and users of our services deploy cookies, as well as the options you have to control them.

What are cookies?

Cookies are small pieces of data, stored in text files, that are stored on your computer or other device when websites are loaded in a browser. They are widely used to “remember” you and your preferences, either for a single visit (through a "session cookie") or for multiple repeat visits (using a "persistent cookie"). They ensure a consistent and efficient experience for visitors, and perform essential functions such as allowing users to register and remain logged in. Cookies may be set by the site that you are visiting (known as "first party cookies"), or by third parties, such as those who serve content or provide advertising or analytics services on the website ("third party cookies").

2.HOW WE USE COOKIES ON OUR ONLINE SERVICES?

We use cookies and tracking technologies for a variety of reasons such as to enable us to improve your experiences with our services and to deliver advertising. In particular, we use these technologies for:

• Third Party cookies

  The other services like ad networks, social media or any such external services are rendered through our properties are not managed by us and also the cookies can’t be turned off through us. Check out below in details:

  1. Analytics and Performance Related Purposes:

     To record what you like and don't like on the website and the popularity of various elements of the website so that we can ensure that it works properly at points of high usage. We also use analytical tools like Google analytics, OntheIo to gather information regarding users of our services on our behalf using cookies, log file data and code which is embedded on our website.

  2. Advertising Purposes :

     Some of our websites contain advertising and all advertising that is served on our websites will be clearly marked with the word "Advertisement". Cookies and tracking technologies may sometimes be used to deliver advertising and marketing messages relevant to you - a common practice across the internet and known as online behavioural advertising.

ANALYTICS ON OUR SERVICES :

On our websites we use Google Analytics, and other similar services, to collect statistical information about how our websites are used. They use information such as your IP address, browser type and unique identifiers stored in (first party) cookies on your device to record how you interact with our website. On some services we also use Google Demographics and Interests data gathered via the Google DoubleClick cookie. We only use this data in aggregate form and we do not merge it with any other data we hold, however it is important to note that these reports are derived from Google's (third party) DoubleClick cookie and device identifiers, which are also used for advertising.

These analytical services help us to know how many users we have, which parts of our sites are most popular, what browsers are used (so we can maximise compatibility), the country or region where our users are located, and the demographics and interests of our users. This enables us to better understand who is using our site and to ensure we are reaching our target demographic, and to improve and tailor our services accordingly.

ADVERTISING ON OUR SERVICES :

Some of our services carry targeted or behavioural advertising, as well as non-targeted advertising, which helps us to pay for the delivery of these services to you. Our advertising partners use cookies accompanying the adverts to enable them and their advertisers to monitor the effectiveness of their ads (e.g. by using statistical analysis cookies).

We may also use cookies and your IP address to discover general information about which pages on our sites you visit and the country, city or region in which you are located. We sometimes combine this with information provided to us by third parties, together this information enables you to be grouped with other people with similar interests and places you in a market segment, such as "travel", "autos", or . We may then display advertisements which we believe people in your market segment will find relevant. We believe this makes the advertising more interesting and useful to you, and also helps us increase the value we get out of the site from our advertisers, and therefore ultimately gives us a greater ability to invest in great content for the benefit of all users.

Where we place cookies

We set cookies in a number of different locations across our services. These include: 1)Advertising 2)Analytics

Types of Cookie

The table below explains the types of cookies we use on our websites and why we use them.

Category of cookies	Why we use these cookies
Strictly Necessary	These cookies are essential for websites on our services to perform their basic functions. These include those required to allow registered users to authenticate and perform account related functions, as well as to save the contents of virtual “carts” on sites that have an ecommerce functionality.
Functionality	These cookies are used to store preferences set by users such as account name, language, and location.
Security	We use these cookies to help identify and prevent potential security risks.
Analytics and Performance	Performance cookies collect information on how users interact with our websites, including what pages are visited most, as well as other analytical data. We use these details to improve how our websites function and to understand how users interact with them.
Advertising	These cookies are used to display relevant advertising to visitors who use our services or visit websites we host or provide, as well as to understand and report on the efficacy of ads served on our websites. They track details such as the number of unique visitors, the number of times particular ads have been displayed, and the number of clicks the ads have received. They are also used to build user profiles, including showing you ads based on products you’ve viewed or acts you have taken on our (and other) websites. These are set by Automattic and trusted third party networks, and are generally persistent in nature.
Third Party / Embedded Content	Sites hosted on WordPress.com make use of different third party applications and services to enhance the experience of website visitors. These include social media platforms such as Facebook and Twitter (through the use of sharing buttons), or embedded content from Youtube and Vimeo. As a result, cookies may be set by these third parties, and used by them to track your online activity. We have no direct control over the information that is collected by these cookies.